Free Resource
The AI SDR Playbook.
A practical, chapter-by-chapter guide to building an autonomous outbound motion with AI. From ICP definition to closed-won pipeline — covering everything a modern revenue team needs to know about agentic sales development.
What's inside
Six chapters, fully actionable.
Chapter 1: Why Human SDR Teams Are Breaking Down
Quota attainment, cost per qualified meeting, and the structural problems with manual prospecting.
Chapter 2: Defining Your Ideal Customer Profile for AI
How to translate your intuition about who buys from you into a machine-readable ICP that an AI SDR can execute against.
Chapter 3: Intent Signals — Finding Buyers Before Competitors Do
Which signals predict buying intent, where to find them, and how to build an early-detection system into your outbound.
Chapter 4: Personalization at Scale Without Templates
The difference between merge-field personalization and genuine AI-generated context. How to structure prompts, signals, and tone guides.
Chapter 5: Sequence Architecture That Converts
Channel selection, cadence structure, follow-up timing, and the reply intelligence layer that handles objections autonomously.
Chapter 6: Measuring AI SDR Performance
The metrics that matter: qualified meeting rate, reply-to-booking conversion, prospect-to-meeting ratio, and cost per pipeline dollar.
For Founders
Replace your first SDR hire or accelerate pipeline before your first revenue hire.
For Sales Leaders
Cut SDR cost-per-meeting by 60–80% while doubling the volume your team can work.
For Revenue Ops
Build the playbook, metrics, and stack architecture for an AI-first outbound motion.
Ready to skip the reading and see it live?
Request a 20-minute demo and watch the AI SDR execute the full playbook on your ICP in real time.