salesdeveloper.ai

Platform · CRM Integration

Your AI SDR keeps your CRM updated without you touching it.

The dirtiest secret in outbound sales: the CRM is always out of date. Reps don't log calls. Sequences run in tools disconnected from the source of truth. By the time a lead reaches an AE, the CRM history is a fiction. SalesDeveloper logs every single touchpoint — email, LinkedIn, reply, meeting — automatically, within five seconds of it happening.

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Supported CRMs

Works with the CRM you already use.

Salesforce

Full bi-directional sync. Contacts, leads, opportunities, activity timeline, and pipeline stage advancement — all automated.

HubSpot

Native integration. Contacts sync on first touch, deals advance on engagement, and meeting bookings auto-create deal records.

Pipedrive

Leads, deals, contacts, and notes. SalesDeveloper creates and updates records throughout the outbound sequence.

Any CRM via API

Webhooks and a REST API let you push SalesDeveloper data into any CRM or data warehouse — Notion, Airtable, Copper, or a custom system.

Data logged

Every touchpoint. Every signal. Always current.

SalesDeveloper doesn't just log emails — it logs the entire outbound conversation across every channel, classified and structured for your CRM.

Every outreach touch

Every email sent, delivered, opened, clicked, or bounced. Every LinkedIn connection request, DM, and InMail. Timestamped, with channel and sequence name.

Full reply history

Every reply from the prospect — classified (interested, objection, unsubscribe, out of office) — logged with the AI's classification and the action taken.

Intent and engagement scores

Real-time engagement score per contact, updated after every touchpoint. High-engagement contacts trigger pipeline stage advancement automatically.

Meeting bookings

When a meeting is booked, the CRM record is updated immediately: meeting date, type, agenda, and a link to the full conversation thread.

Sequence membership

Which sequence a contact is in, which step they're on, when they entered, and when (and why) they exited — pause, unsubscribe, reply, or completion.

Prospect research data

The research profile SalesDeveloper built — tech stack, recent news, company size, funding, hiring signals — stored as custom fields in your CRM for AE reference.

<5 sec

CRM update latency

From event to record update

0

Manual data entry required

For any outbound touchpoint

100%

Activity coverage

Email + LinkedIn + meetings logged

3 CRMs

Native integrations

Salesforce, HubSpot, Pipedrive

Setup

Connected in minutes. Self-maintaining forever.

CRM integration is a one-time setup. Once connected, SalesDeveloper handles all updates autonomously — no maintenance, no field-mapping reviews, no quarterly cleanup sprints.

  1. Connect your CRM in minutes

    OAuth connection for Salesforce, HubSpot, and Pipedrive — no developer required. API key setup for custom integrations. Field mapping is pre-configured with sensible defaults you can override.

  2. Import your existing contacts

    SalesDeveloper reads your existing CRM contacts and respects DNC lists, existing deal stages, and ownership assignments. No duplicate outreach to contacts already in an active opportunity.

  3. Outreach runs, CRM stays current

    As SalesDeveloper sends emails, tracks opens, runs LinkedIn sequences, and handles replies — every event is written back to the CRM within 5 seconds. Your AEs always see a live picture.

  4. Pipeline stages advance automatically

    You define the rules: 'If a contact replies with interest, move to Qualified. If a meeting is booked, move to Demo Scheduled.' SalesDeveloper fires those triggers without anyone touching the CRM.

  5. AEs inherit full context

    When an AE picks up a warm lead, their CRM record already has the full conversation thread, the prospect's research profile, the engagement timeline, and the AI's intent score. The first call starts informed.

What your AE sees

A CRM record that actually tells the story

Without SalesDeveloper

  • —Contact record: Name, email, company. Nothing else.
  • —Activity log: 1 email logged 3 days late by an SDR.
  • —Notes: 'Reached out — no response.'
  • —AE walks into the call blind.
  • —First five minutes: recapping context the prospect already knows.

With SalesDeveloper

  • ✓Full research profile: tech stack, recent funding, open roles.
  • ✓Complete sequence history: 6 touches over 14 days, 3 opens.
  • ✓Reply log: 'Interested — asked about pricing' (classified).
  • ✓Engagement score: 84/100 (high intent).
  • ✓AE brief auto-attached: suggested talking points, competitive context.

A CRM that reflects reality — without anyone updating it.

Connect SalesDeveloper to your CRM in minutes. Every outbound touchpoint logged automatically from day one.

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